If you belong to digital marketing, you must know about CTR, which stands for click-through rate. Generally, it is the ratio of clicks to impressions, most of the time, you have seen this in Google ads and website search consoles. CTR is the percentage of people, who see your ads and website and click on this.
This is how CTR is generated, in digital marketing there are certain ways to improve CTR, which is pretty important because lower CTR means your ads campaign is not optimized, it can cost you an arm and a leg, lower CTR means high CPC and low rate of conversion. In the point of view of PPC marketing, higher CTC is important, as it expresses your ads score and optimization. It increases the changes to appearing your ads.
Therefore you have to optimize your ads campaign and website, if you do not have idea about how to improve CTR then CRSPL is here to help you. Our experts have prepared this blog for you, where you can find out all the possible ways of improving CTR, so let’s get started.
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